Marketing Manager, India
2 weeks ago
King Deux Search & Consulting is a specialized executive search firm dedicated to providing bespoke talent solutions across financial services and commerce. Our commitment extends beyond finding the right opportunity for our candidates, leaving a lasting legacy that transcends the hiring process.
Stay informed about our exceptional clients and industry news by visiting our careers page and our website.
Branding & Marketing Manager, India (Forex, FX, FinTech) | Market Entry, Growth & Acquisition
The Group, a pioneer in global finance for 7 years, is driven by a team of over 700 skilled professionals across 9 countries. They build cutting-edge infrastructure that institutional and professional clients worldwide rely on. Powered by proprietary technology, its diverse portfolio of regulated financial institutions and fintechs specialize in multi-asset liquidity solutions, serving major global markets.
Location: India (remote)
Compensation: base + other incentives / benefits
Responsibilities
- Team Leadership:
- Report to the Country Manager / Regional (Global) Head of Marketing while managing and structuring the marketing team to achieve goals and project milestones.
- Marketing Campaign Development:
- Plan and execute lead acquisition campaigns to meet targets for both lead quantity and quality.
- Create a go-to-market strategy for exploring potential new markets.
- Develop retention marketing strategies to boost repeat customer engagement.
- Brand Management:
- Oversee branding and communications initiatives for local and regional marketing activities, including media relations, promotions, online marketing, CRM, and events.
- Digital Strategy:
- Formulate a comprehensive digital marketing strategy encompassing SEO/SEM, database management, and social media.
- Evaluate the effectiveness of each marketing channel and optimize for better results.
- Market Insights:
- Conduct market research to identify trends and insights related to new technologies and market dynamics.
- Adjust business strategies based on research and analysis of market trends.
- Collaboration:
- Collaborate with agencies and vendor partners to enhance marketing efforts.
- Utilize the CRM system to assess customer data and evaluate current and potential customer activities.
- Budgeting and Forecasting:
- Manage marketing budgets and forecasts, ensuring targets are set and met.
Qualifications
- Education:
- Bachelor's degree or higher in Marketing, Public Relations, or Communications.
- Experience:
- Minimum of 5 years of experience in the finance industry, with a preference for experience in the CFD/FX sector.
- Deep understanding of the FX industry, market trends, and customer behavior.
- Skills:
- Strong analytical and problem-solving abilities, with a focus on data-driven decision-making.
- Detail-oriented with excellent communication and interpersonal skills.
- Fluency in English.
Apply / Refer a Friend
Interested parties, please send your CV / LinkedIn profile to Scarlett Chan or apply directly.
Know somebody who might be interested? Share this job with them
Please note that only shortlisted applicants will be contacted.
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