Digital Marketing Manager
2 weeks ago
Job Summary:
As a Performance Marketing Manager at Sony Pictures Networks India Private Limited, you will be responsible for designing and deploying marketing strategies to increase consumer base, grow market share, and penetration. You will analyze historic trends in brand performance, content performance, and digital market landscape to inform your decisions.
Key Responsibilities:
- Develop and execute performance marketing plans for specific properties and campaigns aligned with overall marketing objectives.
- Collaborate with the analytics team to pull insights and shape marketing plans.
- Work with agencies to execute marketing plans and monitor performance for optimization.
- Stay up-to-date with the latest digital market trends and best practices.
Why Sony Pictures Networks India Private Limited?
We are a leading entertainment company with a strong presence in India and a growing OTT platform, Sony LIV. We value diversity and inclusivity and strive to create an equitable workplace. Join us to be part of a dynamic team that is shaping the future of entertainment.
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