Content Innovation Lead

1 day ago


Bhopal, Madhya Pradesh, India Dainik Bhaskar Full time

Job Description:
We are seeking a highly skilled individual to lead our content innovation efforts and drive growth through experimentation and data analysis. As a Content Innovation Lead, you will work closely with our editorial and product teams to develop and execute strategies that increase user engagement and time spent on the app.

About Dainik Bhaskar

Dainik Bhaskar is a leading media company that provides high-quality content to its users. Our mobile news app is one of the most popular apps in the market, and we are looking for someone who can help us grow it further.

Responsibilities
  • Develop and execute content strategies that align with both editorial goals and growth objectives.
  • Mentor a team of editors and writers, ensuring that content across all categories aligns with our editorial vision and resonates with our mobile audience.
  • Monitor news trends and emerging stories, ensuring the platform remains current and competitive.
  • Conduct A/B testing and experimentation with new content formats and user engagement features to boost growth.
  • Create SEO and social media strategies to drive growth
Requirements
  • A bachelor's degree in English or Journalism.
  • A minimum of 5 years of experience in content creation and management.
  • Strong understanding of digital marketing and user behavior.
  • Excellent communication and leadership skills.
Salary and Benefits

The estimated salary for this position is ₹1,200,000 - ₹1,500,000 per year. The company offers a range of benefits, including health insurance, retirement plans, and paid time off.



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