
Retain Customer Relationships
23 hours ago
Job Title: Customer Experience Specialist
Job Description: We are seeking a skilled professional to oversee the execution of customer-centric strategies and campaigns. The ideal candidate will have expertise in CRM, lifecycle marketing, and analytics.
Key Responsibilities:
- Develop and implement comprehensive CRM strategies across categories.
- Manage daily tasks and collaborate with internal stakeholders to drive business growth.
- Design personalized customer journeys across touchpoints.
- Collaborate with creative, category, product, and analytics teams to optimize campaign performance.
- Build data-driven dashboards and report campaign insights.
- Drive strategic decisions by analyzing campaign results and identifying areas for improvement.
- Oversee vendor relationships for CRM platforms, ensuring timely resolution of operational issues.
Required Skills & Qualifications:
- 3–5 years of experience in CRM or lifecycle marketing, preferably in consumer tech or e-commerce.
- Strong understanding of segmentation, personalization, and journey mapping principles.
- Analytical mindset with experience in campaign reporting and A/B testing.
- Hands-on knowledge of CRM and attribution tools, including Clevertap, MoEngage, and Branch.
- Excellent communication and stakeholder management skills.
- Ability to thrive in a fast-paced, experiment-driven environment.
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