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2 days ago
Job Title: Category Director for E-commerce
About the Role:
We are seeking a visionary entrepreneur to lead our e-commerce category. As the strategic owner, you will build and scale the business like a founder - owning profit and loss, assortment, app experience, supply chain, and operations.
- Strategy & Profit Leadership: Define and execute business strategy; own revenue, profitability, and long-term category success.
- Assortment Strategy: Develop and implement SKU plans that align with brand vision, ensuring market-leading selection of products.
- App & Digital Experience: Lead category programming on the app and website to deliver an engaging user journey.
- Digital Operations: Oversee day-to-day category operations, optimizing processes, and ensuring high-quality execution.
- Team Leadership: Build, lead, and mentor a high-performing team across functions; inspire a culture of ownership and excellence.
- Stakeholder Partnership: Serve as a strategic advisor to leadership; work closely with cross-functional partners.
Key Responsibilities:
- Lead identification and sourcing of new SKUs aligned with the brand's vision.
- Oversee procurement strategies, packaging design direction, and production planning.
- Drive timelines and budget adherence for new product introductions.
- Guide design and vendor teams in finalizing SKU aesthetics and quality standards.
- Lead coordination of SKU photoshoots and creation of compelling marketing collateral.
Performance Tracking & Optimization:
- Analyze product performance data to develop actionable insights and improvements.
- Lead alignment of product launches with marketing campaigns for maximum impact.
- Drive competitive benchmarking across SKUs, pricing, and merchandising.
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