Outbound Marketing Lead
3 weeks ago
About Us:
At Bytes Technolab Private Limited, we strive to create a state-of-the-art infrastructure that empowers our employees and clients. Our growth hacking approach has enabled our dev team to adapt to existing and upcoming technologies, resulting in top-notch software solutions for businesses, startups, and enterprises.
Our core value lies in 100% integrity in communication, workflow, methodology, and flexible collaboration. With a client-first approach, we offer flexible models of engagement that cater to our clients' needs.
Our team is committed to adding value at every stage of your journey with us, from initial engagement to delivery and beyond.
Role Description:
As an Outbound Marketing Lead, you will be responsible for identifying and engaging potential clients through various outreach marketing methods. You will work closely with the sales and marketing teams to develop strategies that drive lead generation and contribute to the overall growth of the company.
Key Responsibilities:
• Create a B2B email, cold calling, and LinkedIn campaign to reach out to prospects.
• Collaborate with the marketing and sales team to create compelling outreach campaigns.
• Track and report on key performance metrics.
• Maintain and update the CRM system with accurate lead information.
• Direct the outbound team to exceed joint marketing lead generation targets through the effective execution of our proven strategy.
• Provide coaching, feedback, and training to support their growth and success.
• Foster a collaborative lead generation environment that promotes team growth and individual achievement.
Requirements:
• Bachelor or master degree in Marketing, Business, or a related field.
• Significant experience in a supervisory or management role in outbound marketing is required.
• Strong communication and interpersonal skills.
• Proficiency with email marketing and data research tools.
• Ability to analyze and interpret data to optimize lead generation strategies.
• Excellent team and time management skills.
• Self-motivated with a results-driven approach.
• Experience required: 5+ years.
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