Program Enrollment Manager

3 days ago


Gurgaon, Haryana, India beBeePerformance Full time ₹ 15,00,000 - ₹ 20,80,000
Associate Director - Admissions

The role involves owning the complete admissions lifecycle, from inquiry to enrollment, for an undergraduate program. This includes building and implementing strategies for lead generation, nurturing, application management, and conversion.

Key Responsibilities:

  • Drive targeted campaigns and interventions across different stages of the funnel.
  • Build, lead, and mentor a high-performing admissions team.
  • Develop key performance indicators and performance dashboards to track team output and funnel movement.
  • Work closely with marketing teams to optimize campaign effectiveness and audience targeting.
  • Monitor daily funnel performance, address blockers, and execute interventions to improve enrollment rates.
  • Personalize communication strategies for high-intent applicants and their parents.
  • Coordinate with academic and product teams to align admissions strategy with institutional goals.
  • Ensure seamless communication between the team and operations teams for a smooth onboarding experience.
  • Regularly engage with student ambassadors, faculty, and alumni to showcase the program's value proposition.
  • Use CRM and analytics tools to track lead behavior, source effectiveness, and team performance.
  • Generate weekly/monthly reports for review, highlighting key funnel trends and growth opportunities.


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