Chief Marketing Communications Director

3 weeks ago


Pune, Maharashtra, India METRO LOGISTICS Full time

About the Role:

A highly experienced professional is required to lead the development of comprehensive message strategy frameworks that drive brand awareness, engagement, and conversion. This will involve collaborating with internal teams and customers to understand their brand, target audience, and messaging needs.

The ideal candidate will have a passion for brand narratives and a drive to provide exceptional result-oriented solutions. They should be comfortable formulating integrated communication and/or brand strategy; research around customers (business units, service company etc.), markets and competition; derive insights from internal METRO research; articulate the communication and/or brand strategy, values, messaging and go-to-market plans.

The role requires strong analytical and problem-solving skills, as well as the ability to convey complex ideas in a clear, concise, and compelling manner. The successful candidate will be able to network with people, take and give feedback rationally, and demonstrate a growth mindset by seeking constant learning for self, the role, and the organization.

Responsibilities:

  • Develop comprehensive message strategy frameworks that drive brand awareness, engagement, and conversion.
  • Collaborate with internal teams and customers to understand their brand, target audience, and messaging needs.
  • Lead message strategy projects from inception to completion, ensuring alignment with client goals and objectives.
  • Manage project timelines, budgets, and resources to ensure successful delivery.
  • Oversee team performance, providing guidance, direction, and feedback.

Requirements:

  • Masters degree in marketing, communications, or a related field.
  • 8+ years of experience in message strategy, integrated MarCom and brand development, or a related field.
  • Ability to think critically and strategically about the customer's market landscape.
  • Experience of working in the Corporate Communications team of a Shared Service Center will be an added advantage.

Estimated Salary Range: $120,000 - $150,000 per annum, depending on qualifications and experience. This salary estimate is based on national averages for senior marketing communications professionals in the logistics industry.



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