Inbound Marketing Lead

6 days ago

Hyderabad, Telangana, India beBeeMarketing Full time ₹ 18,80,000 - ₹ 24,24,000
Job Title: Marketing Leadership Role

This is a pivotal position driving brand awareness, generating qualified leads and supporting revenue growth in the U.S. B2B market.

Key Responsibilities:

  • Develop and execute comprehensive marketing strategies to attract high-quality leads through content creation, SEO and social media campaigns.
  • Collaborate with content creators to produce engaging content that addresses target audience needs.
  • Implement SEO best practices to improve search rankings and drive traffic to our website.
  • Plan and manage multi-channel marketing campaigns, ensuring alignment with sales objectives and tracking performance metrics.
  • Conduct thorough market analysis to inform marketing strategies and positioning.
  • Develop lead nurturing programs to move prospects through the sales funnel effectively.
  • Work closely with sales, product and customer success teams for cohesive messaging across all customer touchpoints.

Qualifications:

  • 5–8 years of marketing experience in B2B SaaS companies, with a focus on the U.S. market.
  • Familiarity with vendor verification, compliance and onboarding processes is desirable.
  • Strong skills in developing and executing successful inbound marketing campaigns, SEO, content marketing and lead generation strategies.
  • Proficiency in marketing automation tools and CRM systems.
  • Excellent analytical skills to measure and report on campaign performance.
  • Exceptional communication and project management abilities.

What We Offer:

  • Opportunity to shape the marketing strategy of a key product in a growing technology company.
  • A dynamic and supportive team environment.
  • Access to learning resources and opportunities for career advancement.
  • An attractive salary package with performance-based incentives.

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