Remote Digital Media Campaign Specialist Job Opportunity

20 hours ago


Aligarh, Uttar Pradesh, India beBeeDigital Full time ₹ 10,00,000 - ₹ 12,00,000
Senior Digital Media Specialist

We are seeking a skilled digital media specialist to manage and optimize ad campaigns on Facebook and Instagram. The ideal candidate will have experience in building and scaling full-funnel campaigns using data-driven strategies.

  • Main Responsibilities:
  • Manage and optimize ad spend on Facebook and Instagram.
  • Build and scale full-funnel campaigns (TOF, MOF, BOF) using real strategy and performance metrics.
  • Analyze CPL, CTR, ROAS, CAC, and spot trends using spreadsheets and dashboards.
  • Test ad creatives, lead ideas, and structure with designers/video editors.
  • Write compelling hooks, headlines, and ad copy that converts.
  • Produce clear daily reports and be accountable for numbers.
Requirements:
  • Necessary Skills:
  • Highly analytical and confident with maths, with a love for numbers and logic.
  • Ability to build smart spreadsheets for tracking performance, trends, and projections.
  • Eye for what makes a scroll-stopping ad creative.
  • At least 1-2 years' experience running Facebook/Meta Ads with a proven track record.
  • Understanding of key performance metrics like CPL, CPA, CTR, ROAS, and how to optimize them.
  • Taking initiative, solving problems, and always asking: 'How can this perform better?'
About the Role:

This is a remote position with flexible working hours. You will be rewarded based on your performance and achievements.



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