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Campaigns Executive
2 weeks ago
We are seeking an experienced Email Marketing Specialist to oversee the execution of end-to-end campaign strategies.
- Manage campaign setup, data selection, rollout, and reporting.
- Develop and launch email campaigns across various platforms.
- Design customer workflows, segmentation, and targeting initiatives.
- Analyze complex data sets to provide actionable insights.
- Write and optimize SQL queries using advanced PL/SQL concepts.
- Conduct A/B testing and hyper-personalization campaigns to enhance engagement.
Requirements
- 4+ years of experience designing and managing email campaigns.
- Strong expertise in Oracle Unity CDP implementation.
- Experience in developing Business Intelligence reports.
- Proven track record in hyper-personalization and A/B testing campaigns.
- Proficient in SQL / PL-SQL with expertise in writing complex queries.
Competencies
- Motivated team player with excellent collaboration skills.
- Strong problem-solving and multitasking abilities.
- Analytical, detail-oriented, and strategic approach.
