
Digital Healthcare Campaign Specialist
2 days ago
Job Title: Performance Marketing Executive
We are seeking a results-driven digital marketing specialist with expertise in healthcare to plan, execute, and optimize paid campaigns across multiple platforms.
The ideal candidate should understand patient acquisition strategies, healthcare regulations, and how to build trust-driven campaigns that deliver measurable ROI.
The successful candidate will have:
- Experience in planning, managing, and optimizing paid campaigns across Google Ads, Facebook/Instagram Ads, and healthcare-specific platforms.
- Proven track record of driving patient leads, appointments, and brand visibility for healthcare services (clinics, hospitals, doctors, or telehealth).
- Strong knowledge of keyword research, audience targeting, and competitor analysis specific to healthcare.
- Excellent analytical skills and ability to interpret campaign data into actionable insights.
- Strong communication and collaboration skills.
Requirements:
- Bachelor's/Master's in Marketing, Business, or related field.
- 2–5 years of proven experience in performance marketing, preferably in healthcare or medical services.
- Strong knowledge of Google Ads, Meta Ads Manager, Analytics, Tag Manager, SEO basics, and automation tools.
Preferred Skills:
- Certification in Google Ads / Facebook Blueprint.
- Experience with healthcare CRM or patient management systems.
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