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Unica Campaign Data Analyst
2 weeks ago
Unlock Data Insights as a Skilled Unica Campaign Consultant
The ideal candidate will possess strong expertise in advanced SQL querying techniques, Tableau for data visualization, and Unica for campaign management.
Key Responsibilities:
- Extract, transform, and manipulate large datasets from various sources to meet analytical requirements.
- Develop and maintain interactive dashboards and reports that provide actionable insights into key performance indicators and trends.
- Collaborate closely with cross-functional teams to translate business needs into meaningful data visualizations.
- Design, execute, and monitor targeted marketing campaigns using Unica.
- Generate ad-hoc reports and respond to data-related inquiries in a timely manner.
- Identify opportunities for process improvement and implement best practices to enhance data quality and analytical efficiency.
Required Qualifications:
- Bachelor's degree in Computer Science, Information Systems, Statistics, or a related field. Master's degree is a plus.
- Proven experience of 4+ years as Analyst or in a similar role, preferably within the telecom industry.
- Expertise in writing complex SQL queries for data extraction, transformation, and analysis.
- Proficiency in Tableau for creating insightful data visualizations.
- Hands-on experience with Unica for marketing campaign management and automation.
- Strong analytical mindset with the ability to translate business requirements into data-driven solutions.
- Excellent problem-solving skills and attention to detail.
- Effective communication and collaboration skills to work seamlessly with cross-functional teams.
- Ability to manage multiple tasks and prioritize effectively in a dynamic environment.
