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4 days ago
Job Title: Senior Manager
Lead and optimize paid advertising campaigns across multiple industries and verticals.
Drive measurable business results through strategic campaign planning, execution, and scaling.
Key Responsibilities:
• Plan, create, manage and optimize Google Ads campaigns across Search, Display, Shopping, YouTube, and Performance Max platforms.
• Conduct deep-dive data analysis to drive decision making & continuous optimization.
• Develop and test new campaign strategies, creatives, bidding tactics to maximize conversions and minimize CPA.
• Collaborate closely with internal teams (SEO, design, and content) for cohesive campaigns.
• Implement conversion tracking, audience targeting, remarketing strategies, and attribution modeling.
• Provide regular reports and actionable insights to stakeholders.
Requirements:
• 4-5 years of proven experience in managing Google Ads campaigns.
• Expertise in handling large budgets and complex ad spend management.
• Strong understanding of Google Ads Manager, Google Analytics & Data Studio.
• Experience across all Google Ads types (Search, Display, Shopping, Video, Performance Max).
• Excellent analytical skills with a data-driven mindset.
• Strong communication and project management abilities.
• Google Ads Certification (preferred).
• Ability to work in a fast-paced, results-oriented environment.
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