Digital Content Developer
4 weeks ago
We are seeking a highly skilled Content Writer to join our team at gnani. As a Content Writer, you will be responsible for creating engaging and SEO-optimized content across various platforms.
Responsibilities:
- Create high-quality content for various formats, including blog posts, articles, whitepapers, reports, and web pages.
- Develop and execute content marketing strategies to drive brand awareness, lead generation, and audience engagement.
- Conduct thorough research on industry trends, target audiences, and competitive landscape to inform content development and ensure accuracy.
- Create compelling ad copy for Google Ads and other social media platforms to drive traffic and conversions.
- Implement SEO best practices to enhance content visibility and ranking on search engines.
- Collaborate with the marketing team to develop content strategies that align with business goals and audience needs.
- Review and edit content for clarity, accuracy, and consistency, ensuring it meets brand guidelines and quality standards.
- Monitor content performance metrics and adjust strategies based on data insights and feedback.
Requirements:
- Experience: Minimum of 2-3 years of experience in content writing and marketing.
- Writing Skills: Exceptional writing and editing skills with a strong command of grammar, style, and tone.
- Research Ability: Demonstrated ability to conduct in-depth research and synthesize information into engaging content.
- SEO Knowledge: Familiarity with SEO best practices and tools (e.g., Google Analytics, SEMrush, Ahrefs)
- Ad Copywriting: Experience writing ad copy for various platforms, including Google Ads.
- Content Management: Experience with content management systems (CMS) such as WordPress or similar platforms.
- Creativity: Strong creative thinking and problem-solving skills with the ability to generate innovative content ideas.
- Attention to Detail: High level of attention to detail and commitment to producing error-free content.
- Team Player: Ability to collaborate effectively with cross-functional teams and manage multiple projects simultaneously.
Salary Range: $80,000 - $110,000 per year.
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