
Marketing Leader for Investment Solutions
1 week ago
About the Role
We are seeking a Product Marketing Specialist to lead our investment product marketing efforts.
This role sits at the intersection of marketing, product, and communication. You will be responsible for creating compelling product messaging across multiple touchpoints, from in-app journeys and CRM campaigns to product education and launches.
You will work closely with cross-functional teams to ensure that every piece of communication is clear, actionable, and aligned with how our users think about money.
Key Responsibilities:
- Develop product messaging across channels for key investment solutions.
- Translate complex product features into simple, user-first communication.
- Collaborate with product managers, brand, CRM, and leadership to align messaging with business goals.
- Work on product launches and campaigns end-to-end.
- Maintain consistency in tone, clarity, and value delivery across all marketing and product communication.
Requirements
- 4-7 years in a product marketing or financial services marketing role.
- Proven experience working with investment or wealth products.
- Ability to write independently and work with cross-functional teams.
- Strong understanding of investor psychology.
Preferred Qualifications
- Exposure to brand or creative strategy.
- Experience working on lifecycle marketing, onboarding, or funnel optimisation projects.
- Familiarity with data-driven decision-making and experimentation frameworks.
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