Content and Performance Lead

5 days ago


Gulbarga, Karnataka, India beBeeCreative Full time ₹ 15,00,000 - ₹ 25,00,000
Content Strategist Role

We are seeking a skilled Content and Performance Content Lead to drive brand engagement and conversion through strategic content development.

The successful candidate will be responsible for developing an overall content strategy, collaborating with cross-functional teams, and creating engaging content across various formats.

  • Key Responsibilities:
  • Create compelling content for website, email, blogs, landing pages, product pages, and brand campaigns
  • Develop ad copies, scripts, and creatives for paid campaigns (Meta, Google, YouTube, etc.)
  • Collaborate with designers, video editors, performance marketers, and product managers to deliver high-impact campaigns
  • Provide content support for partnerships, influencers, CRM, and retention initiatives

Requirements:

  • 4+ years of experience in content creation and strategy, preferably in D2C, health, wellness, or beauty brands
  • Strong understanding of both brand storytelling and performance marketing content
  • Proven experience in managing and scaling small to mid-sized content teams
  • Excellent writing, editing, and communication skills with a strong eye for detail
  • Analytical mindset with the ability to interpret content performance data and drive actionable insights
  • A creative thinker who understands how to speak to the modern consumer


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