Therapy Business Development Manager
3 weeks ago
Territory Business Planning:
- Develop and execute monthly and quarterly business plans to drive sales growth.
- Plan demand generation and fulfillment strategies to meet customer needs.
- Monitor actual sales and make mid-course corrections to reduce variance against expectations.
- Conduct prescription audits for Abbott brands and competitors' brands.
- Create and maintain a customer list with specified doctors and chemists as per therapy/product requirements.
Business Generation & Development:
- Achieve monthly, quarterly, half-yearly, and yearly sales targets by promoting Abbott products ethically to customers.
- Engage in science-based discussions with doctors and chemists to promote products in clinics and at chemist places.
- Organize camps (CME) as per division strategy and customer needs.
- Execute customer management plans to ensure all customers are covered as per plan.
- Lead and execute strict adherence to Abbott's Code of Business Conduct.
- Set examples on implementation of the Code of Business Conduct, RCPA, and Pharmacovigilance to ensure compliance.
- Demonstrate and promote professional behavior in line with Abbott's Values of Pioneering, Achieving, Caring, and Enduring.
- Ensure high customer service and manage difficult customer situations.
- Execute division and business strategies as shared by the company from time to time.
- Attend and participate in strategy meetings, briefing sessions, doctors' meets, workshops, training programs, and other company activities.
Meet Minimum KPIs:
- 100% coverage of doctors.
- Customer call average as per customer management plan of the division/therapy.
- Market intelligence collection and retailer-level inventory management calls as per product profile and marketing strategy of the therapy/division.
Experience/Training Required:
- 2+ years of experience.
- Candidate with prior/current experience in the same therapy.
- Candidates from MNC and top Indian Pharma companies will have added advantages.
- Fluent and confident in communication.
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