Multichannel Campaign Strategist

2 days ago


Surat, Gujarat, India beBeeMarketing Full time ₹ 15,00,000 - ₹ 20,10,000
Campaign Manager Role

Key Responsibilities:

  • Campaign Development & Execution:
  • Design, build and deploy campaigns across multiple channels including email, SMS, push notifications, direct mail and in-app experiences.
  • Manage end-to-end campaign workflows including targeting, segmentation, personalization and testing scenarios.
  • Develop and implement recurring and ad-hoc campaigns with effective audience targeting rules and optimization strategies.

Required Skills & Qualifications:

  • 3-7 years of experience in campaign execution and management with Adobe Campaign (Classic/v8).
  • In-depth knowledge of email marketing best practices, deliverability, compliance and data privacy regulations.
  • Hands-on expertise with SQL and JavaScript for segmentation, audience building and campaign analytics.
  • Detailed understanding of campaign workflows, typologies, schemas, personalization and message templates.

Additional Requirements:

  • Experience with Adobe Experience Cloud products including AEP, Journey Optimizer and Adobe Analytics is a plus.


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