Director of Demand Generation

2 days ago

Bellary, Karnataka, India beBeeDemand Full time ₹ 10,00,000 - ₹ 15,00,000
**Growth Marketer Opportunity**

About Our Platform

We are a Customer Engagement Platform trusted by leading fitness, wellness, healthcare, and lifestyle brands. We help businesses drive growth, improve retention, and automate engagement using a powerful suite of tools built with AI, CRM, and omnichannel messaging.

We've proven product-market fit and are now focused on building a repeatable, scalable growth engine.

This is not just a campaign management role you'll work directly with the founder to shape strategy, test new ideas, and figure out what works.

Key Responsibilities:

  • Design and run structured growth experiments across paid media, content, outbound, partnerships, and more.
  • Analyze performance data to quickly double down on wins and cut losses.
  • Develop messaging and positioning that resonates with U.S.-based fitness/health SMBs.
  • Collaborate with sales to ensure marketing pipeline revenue alignment.
  • Build early playbooks for a repeatable demand generation engine.
  • Advise on when to transition experiments into dedicated channels and specialist hires.

Requirements:

  • 5+ years of growth/demand gen experience in B2B SaaS (bonus if SMB-focused).
  • Hands-on with tools like CRM, Meta/Google Ads, analytics platforms.
  • A generalist mindset: comfortable running experiments across multiple channels.
  • Proven record of taking a company from

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