Senior Customer Relationship Manager

2 days ago


Rajkot, Gujarat, India beBeeCrm Full time ₹ 5,00,000 - ₹ 10,00,000
Customer Relationship Management Lead

This role focuses on leveraging CRM platforms to enhance customer engagement and drive revenue growth.

  • Candidate will optimize LeadSquared system functions to align with organizational objectives.
  • Maintain accurate, up-to-date, de-duplicated, and secure customer data.
Key Responsibilities
  • CRM Platform Optimization: Configure, manage, and continuously improve LeadSquared functionalities including lead capture, nurturing, and automation workflows.
  • Data Integrity & Security: Ensure high-quality data management across the CRM.
  • Lead Management & Automation: Establish efficient processes for capturing leads, tracking interactions, assigning leads using LeadSquared automation and scoring features, and nurturing them through the sales funnel.
  • Cross-Functional Coordination: Collaborate with sales, marketing, and support teams to align CRM campaigns, lead routing, and customer interaction strategies.
  • Training & Support: Train internal users on best practices for using LeadSquared. Offer ongoing troubleshooting and support to ensure full platform adoption.
  • Reporting & Analytics: Monitor CRM KPIs like lead conversion, retention rates, email open rates, and customer lifetime value.
Required Skills and Qualifications
  • Bachelor's degree in marketing, business, IT, or related field.
  • 2–4+ years of experience managing CRMs or sales operations; experience with LeadSquared is highly preferred.
  • Proficiency in CRM platforms and workflow automation.
  • Strong analytical and data-driven decision-making ability.
  • Excellent communication, training, and cross-team collaboration skills.

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