Accelerate Fintech Growth

14 hours ago

Nagpur, Maharashtra, India beBeeGrowth Full time ₹ 1,20,00,000 - ₹ 1,62,00,000
Job Title: Business Growth Strategist

    We are seeking an experienced Business Growth Strategist to spearhead our efforts in accelerating user acquisition, engagement, and retention across our fintech products.

    Key Responsibilities:

  • Develop and implement holistic growth strategies for the OneScore portfolio covering various acquisition and engagement channels including mobile app, website, and monetization use cases such as Personal Loans.
  • Manage and coordinate with key platform partners such as Google and Meta to optimize growth campaigns, platform integrations, and new feature launches.
  • Drive growth by designing and scaling experimentation frameworks, leveraging beta tools and new features introduced by partners like Google and Meta.
  • Work with analytics, product, and finance teams to monitor KPIs, analyze campaign performance, and iterate marketing strategies accordingly.
  • Provide leadership and mentorship to junior team members, fostering a high-performance culture focused on continuous learning and results.

    Qualifications and Skills:

  • Bachelor's degree in Marketing, Business, Finance, or related field; MBA preferred.
  • A deep understanding of consumer acquisition, consumer journey, and consumer interaction with digital apps.
  • 6-8 years of experience in growth marketing, preferably in the fintech or financial services industry.
  • Strong experience with digital marketing platforms, including Google Ads, Meta Business Manager, and other growth tools.
  • Proven track record of managing complex projects and stakeholder relationships effectively.
  • Expertise in agile project and sprint management methodologies.
  • Demonstrated success in devising and executing growth strategies that leverage app and web platforms.
  • Deep understanding of customer acquisition funnels, referral programs, and add-on product marketing.
  • Excellent analytical skills with the ability to interpret data and turn insights into actionable growth plans.
  • Strong communication skills and ability to manage cross-functional teams.

    Preferred Skills:

  • Experience in Personal Loan monetization is preferable.
  • Familiarity with fintech products, regulatory environments, and customer behavior.
  • Hands-on experience with growth-related tools and platforms.
  • Strong knowledge of programming/scripting for data analysis (Python, R) is a plus.
  • Ability to thrive in a fast-paced, ambiguous startup environment.

    What We Offer:

    As a Business Growth Strategist at [Company Name], you will have the opportunity to work with a talented team of professionals who share your passion for innovation and growth. You will be given the autonomy to design and execute growth strategies that align with the company's vision and goals.

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