Email Marketing Strategist

2 weeks ago


Amritsar, Punjab, India Antier Solutions Pvt Ltd Full time

We are seeking a highly skilled Email Marketing Strategist to join our team at Antier Solutions Pvt Ltd. The ideal candidate will be responsible for developing and implementing comprehensive email marketing strategies that drive engagement, conversions, and revenue growth.

Job Description

This role involves managing the entire email campaign process, from ideation and content creation to deployment and analysis. You will create engaging and effective email content, including newsletters, promotional emails, transactional emails, and triggered campaigns. Collaboration with designers and copywriters is essential to ensure high-quality email creative.

A successful Email Marketing Strategist should have hands-on experience with email marketing platforms and automation tools. Strong understanding of email deliverability best practices and sender reputation management is crucial. Experience in setting up and managing email marketing systems from scratch is a significant plus.

Responsibilities:
  • Develop and implement comprehensive email marketing strategies aligned with overall business objectives.
  • Define target audiences and segmentation strategies to personalize email communications.
  • Establish key performance indicators (KPIs) and track campaign performance to measure success and identify areas for improvement.
  • Conduct A/B testing to optimize email subject lines, content, design, and send times.

Salary: $80,000 - $100,000 per annum, depending on qualifications and experience. Location: Mumbai, India or Remote (with some travel required). Benefits include medical insurance, retirement plan, and paid time off. To apply, please submit your resume and cover letter.



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