Senior Email Specialist

2 days ago


Amritsar, Punjab, India Antier Solutions Pvt Ltd Full time
Job Description: Digital Campaign Manager

We are seeking a skilled Digital Campaign Manager to develop and execute innovative email marketing campaigns that drive engagement and revenue growth.

The ideal candidate will have a strong understanding of email marketing best practices, as well as experience working with email marketing platforms and automation tools.

Key Responsibilities:

• Develop and implement comprehensive email marketing strategies from scratch aligned with overall business objectives.
• Define target audiences and segmentation strategies to personalize email communications.
• Establish key performance indicators (KPIs) and track campaign performance to measure success and identify areas for improvement.
• Conduct A/B testing to optimize email subject lines, content, design, and send times.

Requirements:

• 3+ years of proven experience in email marketing, with a demonstrable track record of success.
• Deep understanding of email marketing best practices, including segmentation, personalization, deliverability, and A/B testing.
• Expertise in email marketing platforms and automation tools.
• Excellent written and verbal communication skills.
• Strong analytical and problem-solving skills.

Estimated Salary: $80,000 - $110,000 per year.

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