
Senior Marketing Leader
2 days ago
Job Overview:
Senior Marketing Leader - Growth StrategyAs a seasoned demand generation and ABM expert, you will develop and execute multi-channel campaigns to drive enterprise growth and measurable pipeline.
- Design and implement full-funnel strategies to build awareness, generate qualified leads, and accelerate pipeline across priority verticals.
- Collaborate with cross-functional teams to drive alignment on GTM goals, campaign messaging, ICP targeting, and funnel acceleration tactics.
- Continuously evaluate campaign performance through A/B testing, attribution models, lead velocity, and other metrics to optimize programs in real-time.
You will be responsible for establishing operating rhythms with Sales, Practice leaders, Marketing, and Partner Alliances to align GTM motions and pipeline goals.
- Evaluate and onboard agency and vendor partners to scale execution capacity across regions and verticals.
To succeed in this role, you will need:
- 12+ years of progressive B2B SaaS marketing experience with a strong focus on demand generation, ABM, and revenue marketing.
- Proven success in building and scaling multi-channel demand generation and ABM programs that drive enterprise growth and measurable pipeline.
- Hands-on expertise with marketing and sales tech stacks, including HubSpot, Salesforce, 6sense, and Ads.
Join our team of experienced professionals who understand full-funnel marketing, campaign orchestration, lead lifecycle, and pipeline attribution.
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