Senior Growth Manager Lead

20 hours ago


Bengaluru, Karnataka, India Karbon Business Full time
About Karbon Business

Karbon Card is a B2B payment solution serving 1500+ teams across India, including decorated companies and tech unicorns. We are part of the innovative Y-Combinator (YC S21') network.

Job Title: Senior Growth Manager Lead

We seek an expert in customer acquisition funnel conversion improvement to lead our growth effort. As a leadership job, you will have a substantial influence on Karbon FX s marketing and acquisition strategy and achieve the goal by leading a group of talented young growth associates.

Core Objectives:
  • Conversion improvement: Improve the acquisition funnel performance
  • Target identification: Ideate, identify and demonstrate effectiveness of targeting strategy
  • Campaign and engagement operations: Demonstrate expertise in B2B data source access, enrichment, campaign operation and engagement techniques.
  • Insight development: Improve the quality of decision through rigorous hypothesis and iterative experiments.
Key Responsibilities:
  • Plan and launch growth campaigns on various platforms and tools
  • Analyze campaign results
  • Maintain dashboards & databases
  • Design campaigns with clear goals. Execute with precision.
  • Plan next growth campaign
  • Conclude campaign performance, assess gap between goal and actual performance, analyze root cause and propose improvements.
Requirements:
  • 4+ years of growth marketing experience
  • 1+ years of leadership experience
  • Engineering / computer science background is required

The estimated salary for this position is around $120,000 - $180,000 per year, depending on location and experience.


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