Senior Growth Manager Lead
20 hours ago
Karbon Card is a B2B payment solution serving 1500+ teams across India, including decorated companies and tech unicorns. We are part of the innovative Y-Combinator (YC S21') network.
Job Title: Senior Growth Manager LeadWe seek an expert in customer acquisition funnel conversion improvement to lead our growth effort. As a leadership job, you will have a substantial influence on Karbon FX s marketing and acquisition strategy and achieve the goal by leading a group of talented young growth associates.
Core Objectives:- Conversion improvement: Improve the acquisition funnel performance
- Target identification: Ideate, identify and demonstrate effectiveness of targeting strategy
- Campaign and engagement operations: Demonstrate expertise in B2B data source access, enrichment, campaign operation and engagement techniques.
- Insight development: Improve the quality of decision through rigorous hypothesis and iterative experiments.
- Plan and launch growth campaigns on various platforms and tools
- Analyze campaign results
- Maintain dashboards & databases
- Design campaigns with clear goals. Execute with precision.
- Plan next growth campaign
- Conclude campaign performance, assess gap between goal and actual performance, analyze root cause and propose improvements.
- 4+ years of growth marketing experience
- 1+ years of leadership experience
- Engineering / computer science background is required
The estimated salary for this position is around $120,000 - $180,000 per year, depending on location and experience.
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