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Digital Marketing Specialist

2 months ago

Mumbai, Maharashtra, India keeplearning Full time
Job Title: Digital Marketing Specialist

Location: Mumbai, India

Company: DSJ Keep Learning

About the Role

We are seeking a highly skilled Digital Marketing Specialist to join our team in Mumbai. As a key member of our marketing department, you will be responsible for developing and executing digital marketing strategies that drive engagement, clicks, and conversions.

Key Responsibilities:

  • Develop and manage content-based campaigns across multiple platforms, including email, SMS, and social media.
  • Analyze engagement data from campaigns and adjust strategies accordingly to improve performance.
  • Monitor and report on key metrics such as click-through rates, engagement levels, and conversions.
  • Manage the online reputation of the brand by actively monitoring and engaging with online communities and running relevant campaigns.

Qualifications:

  • Minimum 5 years of experience in digital marketing or a related field.
  • Strong understanding of inbound marketing tactics, funnel management, and customer engagement.

Skills & Knowledge:

  • Proficiency with marketing tools and platforms, including email marketing software, SMS marketing tools, and social media management tools.
  • Ability to create content that drives engagement and clicks.
  • Strong analytical skills with the ability to interpret engagement data.

Salary: ₹1,200,000 - ₹1,500,000 per annum, depending on experience.