
Senior Business Development Director
3 days ago
Job Title: Senior Marketing Manager
We are seeking a strategic, results-driven Senior Marketing Manager to lead our marketing division in the B2B manufacturing and packaging sector. The role focuses on brand growth, market expansion, and high-quality lead generation to meet aggressive sales targets.
Key Responsibilities:
- Develop and Implement Marketing Strategies: Develop and implement marketing strategies for corrugated boxes and packaging solutions, analyzing competitor trends to stay ahead of the curve.
- Lead Digital Campaigns: Lead digital campaigns across SEO, SEM, social media, content, and email, leveraging data-driven insights to maximize ROI.
- Conduct Market Research: Conduct thorough market research to identify opportunities and threats, informing strategic business decisions.
- Create Engaging Content: Create compelling marketing collateral and website content that resonates with target audiences.
- Manage Budgets: Effectively manage budgets to achieve maximum return on investment.
- Collaborate with Sales: Collaborate closely with sales teams to drive revenue-focused initiatives.
- Represent the Company: Represent the company at trade shows and networking events, building relationships and showcasing expertise.
- Mentor and Guide the Team: Mentor and guide the marketing team, providing guidance and support to ensure success.
Required Skills:
- B2B Marketing Strategy
- Digital Marketing (SEO, SEM, Social Media, Content)
- Leadership & Team Management
- Market Research & Competitor Analysis
- Brand Development & Positioning
- Communication & Presentation Skills
- Budget Planning & ROI Management
- Data-Driven Decision Making
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