Strategic Digital Advertising Specialist
3 days ago
About LWYD Interactive
LWYD Interactive is a full-service advertising agency with a strong presence in Bengaluru. We excel at crafting comprehensive brand-building solutions that encompass strategy, identity, content, and communications.
Job Description:
We are seeking an experienced Paid Media Buyer to oversee the daily performance of ad campaigns on Google and Facebook Ads for assigned clients. The ideal candidate will have 2+ years of experience in paid media platforms with a proven track record of creating high-performing campaigns.
Main Responsibilities:
- Develop and execute campaign strategies to meet client performance targets.
- Conduct market research to create tailored ad strategies, analyzing user funnels and campaign data to continually enhance performance.
- Craft regular reports with actionable insights and strategic recommendations to drive business growth.
- Collaborate with cross-functional teams to ensure seamless campaign execution.
Requirements:
- Strong analytical skills with a focus on maximizing ad performance.
- Able to manage budgets effectively and meet targets while maintaining clear communication.
- Experience with app-install campaigns and measurement platforms like Appsflyer & Branch is a plus.
What We Offer:
LWYD Interactive offers a competitive salary of ₹900,000 - ₹1,200,000 per annum, depending on experience, along with opportunities for career growth and professional development in a dynamic work environment.
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