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Digital Health Content Strategist

1 month ago

Gurgaon, Haryana, India ETHICS GROUP OF COMPANIES Full time

We are seeking a highly dynamic and creative Digital Health Content Strategist to join our team at ETHICS GROUP OF COMPANIES.

Estimated Salary: ₹12,50,000 - ₹20,00,000 per annum.

Job Overview:

We are looking for an experienced Digital Health Content Strategist with a passion for creating engaging and customer-focused social media content. This role is tailored for someone with a deep understanding of the Direct-to-Consumer (D2C) industry and a knack for producing user-centric content.

Key Responsibilities:

  • Social Media Strategy: Develop and implement comprehensive social media strategies that align with our D2C brand's goals and target audience.
  • Content Creation: Produce engaging and user-centric content across multiple social media platforms, including Facebook, Instagram, Twitter, LinkedIn, TikTok, and others.
  • Community Engagement: Foster meaningful interactions with the online community by responding to comments, messages, and mentions in a timely and engaging manner.
  • Campaign Management: Plan, execute, and manage social media advertising campaigns to boost brand visibility, engagement, and conversions.
  • Analytics and Reporting: Monitor social media metrics and provide regular reports on performance, using data to refine strategies and content.

Qualifications:

  • Bachelor's degree in Marketing, Communications, or a related field.
  • Proven experience in social media management, particularly within the Direct-to-Consumer (D2C) sector.
  • Proficiency with social media management tools and analytics platforms.
  • Strong knowledge of the latest social media trends, algorithms, and best practices.
  • Exceptional communication and writing skills.
  • Graphic design and video editing skills are a plus.