Senior Marketing Strategist for Growth

3 days ago


Delhi, Delhi, India LifeGuru Full time

LifeGuru App, a pioneering full-stack spirituality platform, is seeking an exceptional Senior Marketing Strategist to spearhead the growth and development of its marketing efforts. Based in Bengaluru, this role offers an exciting opportunity to drive innovation and lead cross-functional teams.

About LifeGuru App

Lifeguru App aims to revolutionize the spiritual services industry by providing an all-encompassing platform that caters to diverse audiences across India and abroad. With a proven track record of founders who have successfully scaled companies like Licious and Milkbasket, we are committed to delivering impactful experiences to our users.

Job Overview

We are looking for a seasoned marketing professional to oversee the growth and product marketing initiatives at Lifeguru App. As the Senior Marketing Strategist - Growth & Product, you will be responsible for building and executing strategies that drive user engagement, conversions, and revenue growth.

Key Responsibilities:

  1. Mandir Puja Vertical Development: Design and implement effective marketing plans to establish Lifeguru App as a leader in the Mandir Puja vertical.
  2. Demand & Supply Side Optimization: Collaborate with cross-functional teams to create seamless customer experiences that meet both demand and supply side requirements.
  3. Product Marketing: Develop and execute product-led growth strategies to enhance conversions and traffic.
  4. Growth Marketing for Core Business: Work closely with top digital marketers to reduce CAC by 50% and manage a monthly marketing budget upwards of Rs.50 Lakhs.
  5. Loyalty Program: Design and launch a unique loyalty program that rewards valuable customers.
  6. International Launch: Plan and execute a successful GTM strategy for launching Lifeguru App in three countries.
  7. Data Analytics: Develop robust data models to predict user behavior and inform marketing decisions.
  8. Streamline Operations: Work with spiritual creators to onboard them onto the platform.

What We Offer:

  • An estimated salary of ₹80,00,000 per annum (based on industry standards and location).
  • A dynamic and innovative work environment that fosters growth and learning.
  • The opportunity to work with a cutting-edge technology platform that is shaping the spiritual services industry.


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