Senior Marketing Strategist

4 days ago


Delhi, Delhi, India Talentiser Full time

We are seeking an experienced Senior Marketing Strategist to lead our growth efforts as a SAAS startup in India. With a strong background in demand generation, database segmentation, and B2B marketing, you will be responsible for driving qualified lead growth and achieving ambitious growth targets.

Job Description

The successful candidate will have 10+ years of experience in developing and executing comprehensive demand generation strategies that align with business goals. They will also possess expertise in defining ideal customer profiles, implementing predictive models, and running ABM campaigns.

A key responsibility will be to drive A/B testing initiatives across marketing channels to optimize messaging, creatives, and conversion rates. The role requires excellent leadership and team management skills to lead a high-performing marketing team.

Key Requirements

  • Bachelor's degree in Marketing, Business, or a related field (Master's degree preferred)
  • Proven experience of 10+ years in demand generation, database segmentation, and B2B marketing
  • Strong background in setting up advanced customer and prospect databases
  • Expertise in defining ideal customer profiles and implementing predictive models
  • Demonstrated success in running ABM campaigns and A/B testing
  • Track record of achieving substantial growth in sales qualified leads
  • Excellent leadership and team management skills

Compensation Package: We offer a competitive salary range of ₹20 lakhs to ₹35 lakhs per annum, depending on experience. Our benefits package includes medical insurance, retirement planning, and opportunities for professional growth.



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