Executive Director of Brand Identity

2 days ago

Rajahmundry, Andhra Pradesh, India beBeeMarketing Full time ₹ 1,30,00,000 - ₹ 1,34,40,000

We are seeking a dynamic Marketing & Brand Communications Professional to lead our brand and communication efforts.

This individual will have hands-on experience in marketing execution, particularly in consumer-focused industries like garments or fashion retail.

The ideal candidate will be adept at managing both external brand building and internal communication initiatives. They should understand the market, drive the brand as per market needs, and set the strategic direction for impactful communication across all channels.

Key Responsibilities:

  • Develop and implement creative strategies in collaboration with advertising/media agencies.
  • Execute brand communication campaigns across multiple platforms.
  • Manage brand activities to ensure alignment with corporate guidelines.
  • Promote business objectives through multi-channel marketing initiatives.
  • Foster strong brand presence in target markets through ATL, BTL, and trade promotion activities.

Necessary Skills: Media branding, media strategy, Advertising, Brand campaigning, Marcom, ATL, BTL, Promotions, Marketing, Campaigns, Events.

About the Role: This is an exciting opportunity to work in a fast-paced environment and contribute to the growth of our brand. We offer a supportive team, collaborative culture, and opportunities for professional development.

Requirements: Strong understanding of marketing principles, excellent communication skills, and ability to work effectively in a team.

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