Influencer Marketing Specialist

1 day ago


Mumbai, Maharashtra, India Barcode Entertainment : Strategic Brand Solutions Full time

About Barcode Entertainment:

We are a leading influencer marketing agency in India, specializing in connecting brands with influencers to create impactful campaigns. Our work spans content creation, campaign management, and innovative strategies tailored to meet brand goals.

Role Overview

We are seeking a dynamic and enthusiastic Influencer Marketing Specialist to join our team. This role offers hands-on experience in the fast-growing world of influencer marketing, working on high-profile campaigns and learning from the best in the industry.

Main Responsibilities:

  • Campaign Planning: Assist in planning and executing influencer marketing campaigns across various platforms.
  • Influencer Identification: Research and identify influencers based on brand requirements and campaign objectives.
  • Relationship Building: Communicate with influencers and their representatives to coordinate campaign deliverables and timelines.
  • Content Review: Ensure content meets client guidelines before publication.
  • Reporting: Track and analyze campaign performance, creating detailed post-campaign reports.
  • Trend Analysis: Stay updated on industry trends, emerging platforms, and influencer marketing strategies.
  • Team Collaboration: Work closely with the content, sales, and creative teams to align influencer strategies with brand goals.

Requirements:

  • Education: Recent degree in Marketing, Communications, or a related field.
  • Social Media Knowledge: Strong interest in social media platforms, trends, and influencer culture.
  • Communication Skills: Excellent written and verbal communication skills in English.
  • Attention to Detail: Ability to manage multiple tasks and maintain accuracy.
  • Proactive Attitude: Eager to learn, take initiative, and adapt in a fast-paced environment.
  • Tech Savvy: Familiarity with platforms like Instagram, YouTube, TikTok, and LinkedIn.
  • Analytical Skills: Basic knowledge of social media analytics tools is a plus.

What We Offer:

  • Hands-on experience with real-world campaigns.
  • Mentorship from industry experts.
  • Opportunity to work with top brands and influencers.
  • A vibrant and collaborative work environment.

The estimated salary for this role is ₹35,000 - ₹50,000 per month, depending on experience and qualifications.



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