Influencer Marketing Specialist
6 days ago
Salary: ₹800,000 per annum (dependent on experience)
Job Description:
We are seeking an experienced Influencer Marketing Specialist to join our team at PAC Cosmetics Private Limited. As a key member of our marketing team, you will be responsible for developing and executing influencer marketing strategies that drive brand awareness, engagement, and sales.
The ideal candidate will have a proven track record in influencer marketing, with experience working with prominent influencers and thought leaders in the beauty or fashion industry. You will be responsible for identifying and building relationships with influencers aligned with our brand values and objectives, as well as collaborating closely with our marketing, social media, and product teams to develop and execute creative campaigns.
You will also be responsible for attending relevant events for networking and business purposes, developing content ideas, writing and curating content, researching industry experts, competitors, target audience, and users, brainstorming new approaches to influencer campaigns, and keeping abreast of emerging trends, technologies, and influencers.
Requirements:
- Bachelor's degree in Marketing, Communications, Business, or related field
- Proven experience 3 years+ in influencer marketing, preferably within the beauty or fashion industry
- Strong understanding of social media platforms, influencer landscape, and emerging trends
- Excellent communication, negotiation, and interpersonal skills
- Analytical mindset with the ability to interpret data and derive actionable insights
- Creative thinker with a passion for storytelling and brand building
- Detail-oriented with the ability to manage multiple projects simultaneously
Benefits:
- Competitive salary ₹800,000 per annum (dependent on experience)
- Ongoing training and professional development opportunities
- A dynamic and supportive work environment
- The opportunity to work with a leading cosmetics company
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