Experience Creator

**Job Title:** Experience Creator

Description:

We are seeking an experienced professional to orchestrate immersive brand experiences across Asia, spanning both in-person and digital formats. This role involves translating complex business objectives into compelling event narratives that resonate with diverse audience segments.

The ideal candidate will have a strong understanding of marketing strategies and be able to lead end-to-end event execution from strategic planning and stakeholder alignment to post-event analysis. They will define creative briefs, visual identity, and thematic flow while maintaining consistency with brand standards and adapting to local market relevance.

This role demands creativity, operational rigor, digital fluency, and cultural sensitivity. The successful candidate will be able to collaborate with corporate event teams, field marketing, and external partners to ensure seamless execution through approved platforms.

Responsibilities:

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• Implement an event brief and execute stakeholders' vision for an existing event in partnership with senior team members.">
• Work closely with team members, shared services, production personnel, and agencies to realize the event's design and objectives.">
• Verify an event's brief serves overarching objectives and target audience.">
• Align event or experience design and execution to our company's vision and values.">
• Maintain a strong focus on accessibility and inclusion when executing an event or experience.">
• Ensure events and experiences provide a safe space for attendees to have a great experience.">
• Leverage insights by partnering with stakeholders to identify and create event metrics.">
• Continually connect with measurement teams to refine metrics.">
• Verify event metrics are embedded into an event's design.">
• Ensure consistent event insights are gathered.">
• Assist in evaluation processes to determine if metrics were achieved.">
• Contribute to consolidating key outcomes, insights, and opportunities for improvement from events and/or programs.">
• Learns from findings and implements best practices.">
• Drives the metrics process by highlighting potential key performance metrics and determining how to tie metrics to a specific event.">
• Leverages business analytics and relevant metrics to drive business impact of the event.">
• Connects a specific event or experience program to a targeted audience.">
• Determines what type of demographic would be best to target based on event and/or program details.">
• Aligns event content, agenda, and promotional strategy with the needs of the targeted audience and core objectives.">
• Considers how to connect an event to broader sales objectives and return on investment (ROI) on products and services.">
• Advises core project teams on how to achieve performance metrics and maximize the impact of an event.">
• Marketing Strategy: Aligns events and experience programs to overall strategy and guidelines.">
• Contributes to discussions regarding budgets and production workback schedules.">
• Buolds clear linkage between core team or product group's strategic priorities and events.">
• Ensures events adhere to branding, content, and timing standards in order to create a consistent experience.">
• Considers how to evolve events to increase the impact of multiple core teams.">
• Seeks opportunities to learn about new events or experiences that occur across the business, market, and/or competitors.">
• Implements plans to create new events or experiences from senior leaders contributing to their design and development where applicable.">
• Project Management: Manages an event from beginning to end, ensuring tactical plans and creative execution are carried out effectively for the event and fall within predefined budget and production schedule.">
• Determines resources that are needed for in-person and/or online events to run seamlessly.">
• Delegates responsibilities accordingly.">
• Assists with deciding which pre-approved vendors are most appropriate to use for a specific event.">
• Works closely with third-party vendors.">
• Creates detailed timelines and communicates needs to supplier teams following input from senior team members.">
• Holds vendors accountable for delivering on agreed-upon outcomes.">
• Partners with key stakeholders across the organization and production team to keep events running efficiently, optimizing as best as possible from an operations perspective.">
• Delegates logistical responsibilities as needed.">
• Holds accountability for managing an event budget end-to-end.">
• Understands costing and how to prioritize where to invest monetary resources.">
• Ensures event execution stays within budget or escalates as necessary if issues related to the budget arise.">
• Provides input to senior leaders regarding portfolio-specific or annual budgets.">
• Promotes an event's visibility to ensure appropriate budget can be allocated towards its execution.">
• Creates event plans, creative marketing, and experience wireframes to support defined business objectives as well as ensure seamless event process flow and marketing execution landing.">
• Provides consistent and predictable visibility to specific event or segment roadmaps and plans that contribute to key business outcomes.">
• Creates presentation decks for outlining plans and solicits feedback from key stakeholders.">
• Considers risk plans and potential mitigation and builds into processes.">
• Relationship Management: Manages ongoing communication and relationships with core internal and/or cross-functional marketing teams and third-party events management for a specific event.">
• Acts as a lead across teams to coordinate the development of merchandising, messaging, and marketing for events.">
• Coordinates and works with vendor resources to ensure event preparation and execution run efficiently.">
• Qualifications: Required minimum qualifications 7 years business-to-business, business-to-consumer, digital, or experiential event marketing experience OR equivalent experience.">
• Additional or preferred qualifications: Bachelor's Degree in Business, Marketing, Communications, Public Relations, Liberal Arts, Performing Arts, or related field AND 6 years business-to-business, business-to-consumer, enterprise technology, digital, or experiential event marketing experience in the technology industry OR equivalent experience.">
• 5 years marketing experience in a large multinational organization or creative media agency.">
• Additional languages spoken - Mandarin, Korean, Japanese will be a plus.">

Benefits:

We offer a dynamic and supportive work environment that fosters growth and development. Our company is committed to diversity, equity, and inclusion, and we welcome applications from candidates from all backgrounds.

About Us:

We are a leading global organization that operates in a rapidly changing business environment. We recognize the importance of creating engaging experiences that drive business results and build lasting connections with our audiences.

Contact Information:

Please visit our website for more information and to apply for this position.