
Strategic Account Manager
3 days ago
The ideal candidate will possess a proactive and dynamic mindset, accompanied by proven experience in sales and account management within an agency setting.
- Key Responsibilities:
- Function as the primary liaison between the agency and clients, ensuring seamless communication and collaboration.
- Develop a thorough understanding of client business objectives and translate them into effective marketing/advertising strategies.
- Oversee end-to-end client servicing, encompassing campaign briefings, execution, reporting, and performance reviews.
- Cultivate strong relationships with internal teams (media, creative, strategy, and operations) to deliver high-quality campaigns on time.
- Maintain and grow existing client relationships while identifying opportunities for upselling and cross-selling.
- Support new business development through participation in pitches, proposal creation, and presentations.
- Ensure timely collection of payments and effectively manage account profitability.
- Remain updated on industry trends, competitor activities, and digital/advertising innovations to provide strategic recommendations.
Requirements:
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- 2–5 years of experience in client servicing/account management within an advertising/creative/digital agency environment.
- Proven hands-on agency sales/business development experience is essential.
- Strong communication, presentation, and negotiation skills are required.
- Ability to manage multiple clients and projects simultaneously under tight deadlines.
- Deep understanding of digital marketing, advertising campaigns, and media planning is necessary.
- Excellent relationship-building and problem-solving skills are expected.
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