Senior Marketing Brand Strategist

1 month ago


Ahmedabad, Gujarat, India Flavaroma Flavours and Fragrances Pvt Ltd Full time
Job Description

At Flavaroma Flavours and Fragrances Pvt Ltd, we are seeking a highly skilled Senior Marketing Brand Strategist to join our team. As a key member of our marketing department, you will be responsible for analyzing market trends, consumer behavior, and campaign performance to inform strategic marketing decisions.

The ideal candidate will have a strong analytical mindset, excellent communication and presentation skills, and the ability to work effectively in a fast-paced environment. In this role, you will oversee and optimize multichannel digital marketing campaigns, conduct comprehensive market research, and collaborate with marketing teams to develop and implement brand strategies that align with business goals.

We offer a competitive salary of **₹800,000 - ₹1,200,000** per annum, commensurate with experience, and a range of benefits including opportunities for professional growth and development. If you are a motivated and results-driven individual who is passionate about marketing and branding, we encourage you to apply for this exciting opportunity.

Key Responsibilities:
  1. Conduct comprehensive market research to identify trends, customer needs, and competitive positioning.
  2. Oversee and optimize multichannel B2B and B2C digital marketing campaigns with substantial budgets.
  3. Perform exhaustive keyword research and recommend SEO strategies to enhance online visibility.
  4. Analyze campaign performance using tools like Google Analytics, providing reports and recommendations for improvement.
  5. Monitor and report on key performance indicators (KPIs) to track the success of marketing initiatives.
Qualifications:
  • Bachelor's degree in Marketing, Business, Statistics, or a related field.
  • Proven experience as a Marketing Analyst, Brand Analyst, or similar role.
  • Strong analytical skills with proficiency in data analysis tools and software.
  • Excellent communication and presentation skills.


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