Strategic Brand Manager

1 month ago


Navi Mumbai, Maharashtra, India ANAROCK Full time

Mandate Strategy: Develop a comprehensive brand strategy that encompasses 360-degree communication across all touchpoints.

Key Responsibilities:

  • Own the brand vision, goals, strategies, and tasks to achieve brand objectives
  • Monitor market trends, competitive activity, and consumer behavior to identify challenges and opportunities
  • Handle marketing spends, define KPIs, and track ROI to maximize reach at improved efficiency
  • Lead the creative and consumer communication team to develop innovative campaigns across packaging, digital, retail, and social media
  • Develop strategies to promote the company's projects on social media platforms and improve user engagement

Requirements: Strong understanding of brand development, marketing strategies, and digital communication



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