Digital Content Strategist

3 weeks ago

Ghaziabad, Uttar Pradesh, India Train Rex Full time
About Train Rex

Train Rex is revolutionizing the fitness industry by bridging the gap between consumers and fitness. We aim to empower individuals to lead healthier lives through innovative offerings and meaningful brand collaborations.

Job Overview

We are seeking a dynamic and creative Content Creator to join our team. The ideal candidate will be responsible for producing engaging content, including daily social media posts, promotional videos, and creative campaigns while supporting vendor marketing initiatives.

Key Responsibilities:
  • Design and post high-quality, engaging creatives for Train Rex's social media platforms (Instagram, Facebook, LinkedIn, etc.).
  • Craft compelling captions and hashtags to maximize engagement and reach.

Promotional Videos & Campaigns:

  • Create eye-catching videos for ads, offers, and promotions.
  • Collaborate with the marketing team to brainstorm and execute innovative ad campaigns.

Vendor Marketing Support:

  • Develop and manage content for vendor outreach, including presentations, emails, and marketing materials.
  • Assist in building brand collaborations through targeted marketing initiatives.

Content Strategy:

  • Stay updated on industry trends to create relevant and impactful content.
  • Analyze performance metrics to refine strategies for better engagement and lead generation.
Qualifications:

To excel in this role, you should possess:

  • Proven experience as a Content Creator or similar role, with a strong portfolio of creatives and videos.
  • Proficiency in graphic design tools (e.g., Canva, Adobe Photoshop, Illustrator) and video editing software (e.g., Premiere Pro, Final Cut Pro).
  • Excellent communication skills are essential with a creative mindset.
  • Familiarity with social media platforms and their algorithms.
  • Experience with vendor marketing or brand collaborations is a plus.
Why Work with Us?

We offer:

  • A fast-growing company at the forefront of the fitness revolution.
  • An opportunity to unleash your creativity and shape Train Rex's online presence.
  • A collaborative and supportive team environment.
Compensation

The estimated annual salary for this position is $60,000-$80,000 based on industry standards and location. This amount may vary depending on qualifications and experience.

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