Business Marketing Leader

6 days ago


Pune, Maharashtra, India Birlasoft Full time

About Birlasoft:
Birlasoft, a powerhouse where domain expertise, enterprise solutions, and digital technologies converge to redefine business processes.
We take pride in our consultative and design thinking approach, driving societal progress by enabling our customers to run businesses with unmatched efficiency and innovation.
As part of the CK Birla Group, a multibillion-dollar enterprise, we boast a 12,500+ professional team committed to upholding the Group's legacy.

Job Description:

The Business Marketing Leader will be responsible for building and executing the marketing strategy and plan in concert with Business Marketing Head, regional teams, and relevant verticals and/or practices.
This role requires a confident presence, persuasive communication skills, and the ability to build solid relationships with stakeholders.

Key Responsibilities:
  • Build and execute multi-touch Integrated Marketing campaigns across multiple channels to generate sales qualified pipeline.
  • Support external facing proposition development, and lead creation of external facing marketing & sales collateral for all propositions.
  • Execute the content marketing plan as per the editorial calendar developed for the BU/Practice.

Estimated Salary: ₹2,500,000 - ₹3,200,000 per annum, depending on experience and qualifications. The salary range is competitive and based on industry standards in Pune.



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