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Business Technology Partnership Specialist

2 weeks ago

Sangli, Maharashtra, India beBeeTechnology Full time ₹ 1,50,00,000 - ₹ 2,00,00,000
Job Title: Commercial Technology StrategistAbout the Role:We are seeking a Commercial Technology Strategist to drive business growth by enhancing field force productivity, customer engagement, and data-driven decision-making. As a strategic technology enabler, you will act as the primary IT liaison for Sales, Marketing, and Commercial Excellence teams, ensuring alignment of IT solutions with business goals. Key Responsibilities:1. Develop and implement a CRM and sales automation roadmap to improve field force effectiveness and physician engagement.2. Ensure full compliance with Indian and global pharma regulations, including Uniform Code of Pharmaceuticals Marketing Practices (UCPMP) for ethical interactions with HCPs.3. Lead CRM implementation, enhancement, and integration with other enterprise applications such as SAP S/4HANA and marketing automation tools.4. Drive sales force automation (SFA) solutions to enhance productivity, real-time reporting, and physician interactions. Requirements:- 10+ years of experience in pharma industry or chemical manufacturing industry in IT leadership roles focused on CRM, Sales & Marketing technologies, and field force automation.- Deep expertise in CRM such as Salesforce, or leading CRM solutions in the Indian pharma market. Preferred Qualifications:- Strong knowledge of sales force automation (SFA), digital marketing, AI-driven analytics, and omnichannel HCP engagement.- Experience with marketing automation tools and data-driven sales strategies.- Comprehensive understanding of UCPMP regulations and compliance requirements for pharma sales & marketing activities.- Knowledge of pharma industry compliance in sales and marketing (UCPMP, MCI guidelines, NPPA, GDPR, US FDA). Education:- Master's degree in Computer Science, Information Technology, or Business Management (or a related field).