Marketing & Partnerships Associate

1 week ago

Bengaluru, Karnataka, India Wundrsight Healthcare Full time

About Wundrsight Health

Wundrsight Health is a pioneering digital health company that is revolutionizing the healthcare industry with cutting-edge Medical Extended Reality (MXR) platforms classified as SaMD (Software as a Medical Device) for effective mental and behavioral healthcare management.

Our team is comprised of industry veterans with over 15 years of experience, transforming healthcare with innovative solutions.

We are backed by prominent investors like Meta, Indian School of Business (ISB), IIT Mandi Catalyst, and iHUB HCI Foundation, positioning us at the forefront of the digital health revolution.

About the Role

We are seeking a dynamic Marketing & Partnerships Associate to join our growing team in Bangalore. In this exciting role, you will play a pivotal part in building brand awareness, driving patient engagement, and fostering strategic partnerships to propel our digital health solutions.

Key Responsibilities

  • Marketing & Brand Strategy
    • Develop and execute data-driven marketing campaigns to enhance brand visibility and drive growth across targeted channels.
    • Collaborate with internal teams (product, sales, clinical) to align marketing strategies with business objectives and patient needs.
    • Stay up-to-date on industry trends and best practices to ensure Wundrsight Health remains at the forefront of healthcare marketing.
  • Content & Storytelling
    • Create compelling patient journey content (e.g., blog posts, web copy, social media content) that resonates with target audiences.
    • Develop and produce short video testimonials showcasing the impact of Wundrsight Health's digital therapeutics.
  • Partnership Development & Management
    • Build and maintain strong relationships with hospitals, healthcare institutions, and other relevant partners to support co-marketing initiatives.
    • Identify and develop strategic partnerships that align with Wundrsight Health's business goals and patient needs.
  • Event Management & Engagement
    • Organize and manage events, workshops, and webinars to engage with healthcare professionals, patients, and the broader community.
    • Develop strategies to increase patient and healthcare professional engagement with Wundrsight Health products.
  • Campaign Performance & Optimization
    • Analyze and report on marketing campaign performance, providing data-driven insights and recommendations for continuous improvement.
    • Utilize analytics tools to optimize marketing campaigns and measure the success of partnership initiatives.

Requirements

  • Minimum 2 years of experience in marketing, communications, community management, psychology, or sales.
  • Experience in the healthcare, medical device, or technology sectors is highly preferred.
  • Bachelor's degree in Marketing, Communications, Business, Psychology, or a related field (Master's Degree a plus).
  • Proven track record of developing and executing successful marketing campaigns and partnership initiatives.
  • Excellent communication, interpersonal, and presentation skills, with the ability to connect with a diverse range of stakeholders.
  • Strong project management skills with the ability to prioritize, manage multiple projects simultaneously, and meet deadlines efficiently.
  • Creative thinking approach with a passion for storytelling and a keen eye for detail.
  • Ability to work independently and collaboratively in a fast-paced, dynamic environment.

Highly Preferred Skills

  • Background in psychology or an allied discipline.
  • Experience with digital marketing (SEO, Google Analytics) is a plus.
  • Prior experience in the mental health, hospital, or healthcare sector is a plus.
  • Experience working in a startup environment.

Why Join Us

We are a mission-driven company that is making a real impact on patient care. We offer a fast-paced and growing environment with opportunities for professional development and recognition. Join us in revolutionizing healthcare with cutting-edge digital solutions.

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