Data Driven Influencer Specialist

2 weeks ago

Guntur, Andhra Pradesh, India beBeeInfluencer Full time ₹ 6,00,000 - ₹ 12,00,000
Digital Marketing Analyst
As a Digital Marketing Analyst, you will play a crucial role in measuring the return on investment (ROI) of our influencer marketing campaigns. This involves analyzing data from various sources to understand audience impact and guiding creative and strategic decisions for our clients.

Key Responsibilities:
  • Collect, clean, and analyze data from multiple sources including Instagram, YouTube, TikTok, Meta Business Suite, affiliate dashboards, and third-party tools.
  • Create visually appealing presentations that reflect data insights and analytics.
  • Identify high-performing influencers and trends across platforms to optimize future campaigns.
  • Collaborate with strategy, account management, and creative teams to provide insights that inform influencer selection and content direction.
  • Benchmark competitor performance and conduct market analysis for influencer marketing campaigns.
  • Develop predictive models for influencer performance and audience impact.
  • Provide post-campaign analysis with clear storytelling.


Requirements:

Essential Skills and Qualifications:
  • Bachelor's degree in any relevant field.
  • 0-2 years of experience in data analysis or digital marketing.
  • Expertise in MS Excel, MS PowerPoint, and presentation skills.
  • Familiarity with influencer marketing tools.
  • Understanding of digital marketing metrics.
  • Strong communication and data storytelling skills.
  • Attention to detail and ability to work with multiple stakeholders.


Note:
We are an equal opportunity employer and comply with all applicable laws pertaining to nondiscrimination and equal opportunity.

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