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Senior Marketing Assistant

4 weeks ago


Bengaluru, Karnataka, India Rooman Technologies Pvt Ltd Full time

Job Title: Marketing Associate

Job Description:

We are seeking a highly motivated and detail-oriented Marketing Associate to support our Marketing Manager in executing digital marketing campaigns, developing marketing materials, and nurturing leads.

Key Responsibilities:

  • Assist in creating marketing assets and ensuring brand consistency.
  • Coordinate with the web development team to update the landing page for optimal user experience.
  • Build and manage lead nurturing email sequences with the SMEs and Ops teams.
  • Work with the social media team to implement promotional content calendars for LinkedIn, YouTube, and other platforms.
  • Implement and monitor Google and social media ad campaigns.
  • Coordinate with influencers or partners to promote the program.
  • Organize webinars, working with SMEs and possibly featuring faculty / trainers.
  • Track and report on campaign performance, updating the Marketing Manager on KPIs.
  • Help maintain contact with leads who have not enrolled to keep them engaged.

Qualifications:

  • Bachelors degree in Marketing, Communications, or related field.
  • 2+ years in a marketing or digital campaign role.
  • Familiarity with content creation, social media, and digital advertising; excellent communication and attention to detail.