Effective Product Marketer

2 weeks ago

Delhi, Delhi, India beBeeProductMarketing Full time ₹ 1,50,00,000 - ₹ 2,50,00,000
Job Description

We are seeking a seasoned Product Marketing Manager to craft compelling narratives, define product positioning, and develop effective launch strategies that drive commercial outcomes.

Key Responsibilities:

  • Develop in-depth understanding of customer needs and preferences.
  • Collaborate with cross-functional teams to design and implement go-to-market strategies.
  • Define and execute product launches, ensuring successful market adoption.
  • Partner with revenue and product teams to develop pricing and packaging strategies.
  • Develop sales enablement materials, including pitch decks and demo scripts.
  • Design and track key performance indicators (KPIs) for product marketing efforts.
  • Conduct customer interviews and maintain market intelligence to inform product development.
  • Support product-led growth initiatives by collaborating on in-product onboarding and prompts.
Required Skills and Qualifications

To succeed in this role, you will need:

  • an MBA or equivalent degree, preferably with a focus on marketing.
  • a minimum of 3-6 years of experience in B2B product marketing or a closely related field.
  • demonstrated ability to craft compelling product positioning for data-driven products.
  • strong analytical skills and proficiency in measuring marketing performance.
What We Offer

As a Product Marketing Manager at our company, you can expect:

  • a high level of ownership and autonomy in defining product marketing strategies.
  • competitive compensation tied to measurable business impact.
  • a rapid growth path towards a leadership role.

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