Product Launch Manager: Drive Innovative Pharmaceutical Assets

2 weeks ago

Borivli, Maharashtra, India beBeeStrategic Full time ₹ 15,00,000 - ₹ 20,00,000
Job Description

We are seeking a strategic product manager to lead the launch of innovative pharmaceutical assets.

This individual will be responsible for driving the product lifecycle from ideation through commercialization, overseeing all aspects of product planning, development, and post-launch management.

The key work will involve incubating innovative assets from a marketing, medico-marketing, regulatory, and market access standpoint, developing and managing product strategies, and leading cross-functional teams.

">Key Responsibilities:
  • Innovative Asset Product Strategy & Roadmap:
    • Develop and manage the product strategy and roadmap for an innovative asset(s).
    • Lead market research and analysis to identify market needs, competitive dynamics, and growth opportunities.
    • Define product vision, positioning, and value proposition in collaboration with internal stakeholders.
    • Ensure alignment between product development efforts and overall company objectives.
  • Innovative Asset Product Lifecycle Management:
    • Oversee all aspects of the product lifecycle, including product planning, development, launch, and post-launch management.
    • Work closely with R&D and regulatory teams to ensure products meet regulatory requirements.
    • Develop and execute go-to-market strategies, including pricing, distribution, and market access plans.
    • Monitor product performance and market feedback to make adjustments to product strategy and execution.
  • Cross-Functional Collaboration:
    • Lead cross-functional teams to ensure cohesive product development and commercialization strategies.
    • Serve as the primary product champion, communicating product strategy and vision to internal teams and external stakeholders.
    • Collaborate with market access and medical teams to ensure product positioning aligns with healthcare professional and provider needs.
  • Innovation & Market Trends:
    • Stay current with industry trends, consumer trends, emerging technologies, and competitive products.
    • Leverage this knowledge to influence the product strategy and identify opportunities for product innovation and differentiation.
  • Financial & Performance Management:
    • Track key performance metrics to assess the success of product strategies and make adjustments as needed.
    • Prepare and present regular updates to senior management on product performance and strategic initiatives.

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