Launch Strategy Manager

3 days ago

Borivli, Maharashtra, India beBeeStrategist Full time US$ 1,50,000 - US$ 2,00,000
Product Launch Strategist

We are seeking an experienced and strategic Product Launch Strategist to oversee the management of innovative pharmaceutical assets. The ideal candidate will lead and drive the product lifecycle from ideation through commercialization, focusing on identifying market needs, competitive dynamics, and growth opportunities for new products.

Key Responsibilities:
  • Develop and manage the product strategy and roadmap for innovative assets.
  • Lead market research and analysis to identify market needs and competitive dynamics.
  • Define product vision, positioning, and value proposition in collaboration with internal stakeholders.
  • Ensure alignment between product development efforts and overall company objectives.
  • Oversee all aspects of the product lifecycle, including product planning, development, launch, and post-launch management.
  • Work closely with R&D and regulatory teams to ensure products meet regulatory requirements.
  • Develop and execute go-to-market strategies, including pricing, distribution, and market access plans.


Required Skills and Qualifications:
  • Bachelor's in a STEM area.
  • MBA from a reputed University.
  • 7-10 years of core marketing experience.
  • Track record of launching and building innovative products.
  • Experience preferred in therapy areas such as Dermatology.


Benefits:
The ideal candidate will have a strong background in pharmaceutical product management, with a focus on innovative therapies, and a proven track record of successfully launching and managing innovative products in highly competitive and regulated markets.

Innovation & Market Trends:
The Product Launch Strategist will stay current with industry trends, consumer trends, emerging technologies, and competitive products, and leverage this knowledge to influence the product strategy.

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