Performance Marketing Lead

5 days ago


Kolkata, West Bengal, India Salarpuria Group Full time

A skilled Digital Marketing Strategist is required to join our team at Salarpuria Group. The ideal candidate will have a proven track record of building and scaling acquisition campaigns with a strong focus on ROI.

Key Responsibilities:
  • Primary Responsibilities:
  • To develop and execute strategies that drive business growth through effective use of digital marketing channels.
  • To analyze campaign performance and provide actionable insights to improve marketing efficiency.
  • To collaborate with cross-functional teams to align marketing efforts with business objectives.
  • To stay up-to-date with industry trends and best practices in digital marketing.
Required Skills and Qualifications:
  • MBA preferred, Bachelor's degree or equivalent experience of 3 – 7 years; at least 1 year in performance marketing and lead generation.
  • In-platform execution experience setting up campaigns in Facebook ads manager, Google Ads.
  • Proven track record of building and scaling acquisition campaigns with a strong focus on ROI.
  • Outstanding presentation skills. Excellent written and verbal communication skills.


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