
Global Marketplace Strategy Specialist
2 days ago
Job Overview:
We are seeking a skilled Performance Marketing Specialist to optimize advertising strategies on global marketplaces.
Key Responsibilities:
- Business Development:
- Manage company accounts on major e-commerce platforms.
- Marketplace Advertising:
- Develop and execute targeted advertising campaigns to maximize visibility, improve rankings, and increase sales through PPC and display ads.
- Analytics & Optimization:
- Monitor campaign performance metrics, analyze sales data, and competitor activity to inform marketing strategies.
- Budget Management:
- Allocate and manage advertising budgets effectively.
- Collaboration & Coordination:
- Partner with the marketplace team to ensure product listings are optimized for high conversion rates.
- Performance Reporting:
- Prepare detailed performance reports for stakeholders and present weekly/monthly reports on campaign progress.
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